Ouya Gets $10,000 From Robert Bowling – And Its First Exclusive Title Too

Published On July 24, 2012 | By Farida Yusuf | News

There’s been a lot of heated debate on what the sole purpose and utility of Ouya (pronounced Ou-jah) is – is it really looking to be something revolutionary in the phase of games? Or is it just another pipe-dream waiting to go bust? All we know as of now is that the development team behind Ouya has solemnly promised to strive to provide what they have risen our expectations of Ouya with, but many a-gamer is still skeptical as to how this is going to be successfully possible – especially seeing as it doesn’t have a whole lot of cash behind it. A $99 console composed of solely free-to-play games? Hmm.

Though, it seems the Ouya Kickstarter has landed itself a powerful supporter in its corner of the ring, as ex-Activision strategist Robert Bowling (famous for his prominent work on the Call of Duty series) recently donated an impressive $10,000 dollars to its fund. If you also recall, Bowling left Activision some time ago to start his own company, and his first game is currently in development – titled The Human Element. How is this relevant? The man has also just announced that a prequel to this very game will be Ouya’s first exclusive title. Bowling goes on further to explain his actions in a recent interview with VentureBeat:

“Could I have made this decision a year ago working on Call of Duty? Possibly not. But this is what being independent, being small, and being nimble is all about. We’re able to make commitments like these and take bigger risks. And what I like about Ouya and what encouraged me to commit to it was the fact that Ouya is different.”

“What’s important, what we’re showing with Ouya, what we’re doing on mobile, and what we’re planning for 2015 is an experience that will adapt and change based on the device you’re engaging with. So what we’re doing on mobile is very different from what we’re planning on doing with the at-home experience in 2015, and it will be very different from the episodic content that we’re bringing exclusively to Ouya.”

The Human Element has been said to be inspired from quite a few post-apocalyptic themed works, such as the well-known BBC series Survivors, and Cormac McCarthy’s The Road. Bowling has said that he wants the game to have quite a few prequel chapters, and at least one of the chapters, if not more, will be exclusively for Ouya. As much of a very nice idea this is (exclusivity is always a major advantage for any console), I’m not sure if I see much sense in that – possibly one lone prequel chapter available on Ouya? It’s obviously not going to be a full-priced game, so will it really be substantial enough for people to even think of opening their wallets for it? Only time will tell.

Let us know which way you think Ouya is heading, especially with this new development having been announced.

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One Response to Ouya Gets $10,000 From Robert Bowling – And Its First Exclusive Title Too

  1. Matt_Pettit says:

    Really looking forward to getting my hands on the Ouya. It's one of those "little engine that could" stories that you just have to back because it could be something big. My only worry about the console itself is how well it will do on the market after launch. The minds behind Ouya need to make this console stand out from the rest of the pack and really drive home that free-to-play model and mobile gaming on a home console.

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